THIS SWEEPSTAKES IS ONLY OPEN TO LEGAL RESIDENTS OF CANADA (EXCLUDING QUEBEC) WHO ARE OF LEGAL DRINKING AGE IN THE PROVINCE OF THEIR RESIDENCE AT THE TIME OF ENTRY. THIS SWEEPSTAKES WILL BE CONSTRUED AND EVALUATED IN ACCORDANCE WITH THE LAWS OF EACH PROVINCE AND THE FEDERAL LAWS OF CANADA APPLICABLE THEREIN. SAUZA TEQUILA “SAUZA SIN SMILE” SWEEPSTAKES OFFICIAL RULES
1. NO PURCHASE NECESSARY. Making a purchase will not improve your chances of winning. The Sauza Tequila Sauza Sin Smile Sweepstakes (“The Sweepstakes”) sponsored by Beam Canada Inc. (“Sponsor”) begins at 04:00:01 p.m. Eastern Time (“ET”) on May 31, 2013 and ends at 11:59:59 a.m. ET on September 10, 2013 (“Sweepstakes Period”) by which time all entries must be received. The computer clock of Sponsor’s webmaster is the official timekeeping device of the Sweepstakes. 2. Eligibility: This Sweepstakes is only open to legal residents of Canada, excluding Quebec who are over the legal drinking age in the province of their residence at the time of entry, except for the following individuals who are excluded from participation in the Sweepstakes: (i) employees, directors, officers and agents of, Sponsor, its parent, affiliate, and subsidiary companies, Provincial Liquor Boards/Branches, liquor licensees, and Sponsor’s advertising and promotion agencies involved in the Sweepstakes; (ii) any independent judges involved in the Sweepstakes; and (iii) members of the immediate families (defined for these purposes as including parents, spouse, children, siblings, grandparents, and each of their respective spouses) or persons with whom any of the foregoing are domiciled (whether related or not). This Sweepstakes is void outside Canada and where prohibited by law. 3. How to Enter: Beginning 04:00:01 p.m. Eastern Time (“ET”) on May 31, 2013, Facebook users who have liked Sauza Tequila or persons who encounter a Sauza Tequila representative can obtain a Sauza Sin Smile prop from either the Sauza Tequila Facebook page or from a member of the Experiential team. Using the Sauza Sin Smile prop, participants must take a photo with the prop and upload the photo to Instagram while including #SauzaSinSmile in the caption. The “authorized account holder” is defined as the natural person who is assigned to the Instagram account that uploaded an eligible photo. All entries must be received by 11:59:59 a.m. ET on September, 2013. 4. Entry Errors/Tampering: Sponsor reserves the right to void all entries made through any third-party service, or through any robotic, automatic, mechanical, programmed or similar entry duplication method, and to disqualify any individual using such a service or entry method, as applicable. Sponsor is not responsible for: (i) electronic, wireless or digital transmissions or any entries that are lost, late, stolen, incomplete, illegible, damaged, garbled, destroyed or misdirected, or not received by Sponsor or its agents for any reason; (ii) any problems or technical malfunctions, errors, omissions, interruptions, deletions, defects, delays in operation or transmission, communication failures or human error that may occur in the transmission, receipt or processing of entries; (iii) destruction of or unauthorized access to, or alteration of, entries; (iv) failed or unavailable hardware, network, software, or telephone transmissions; (v) damage to entrant’s or any person’s computer or its contents; (vi) causes beyond Sponsor’s reasonable control that jeopardize the administration, security, fairness, integrity or proper conduct of this Sweepstakes; (vii) any entries submitted in a manner that is not expressly allowed under these Official Rules; (viii) incorrect or inaccurate entry information whether caused by entrants or by any of the equipment or programming associated with or utilized in the Sweepstakes; (ix) any typographical or other error in the printing or advertising of the offer, administration or execution of the Sweepstakes, or in the announcement of prizes or prize winners; (x) malfunctions or interference resulting from illicit, malicious or injurious code (including but not limited to viruses, worms and denial of service attacks); or (xi) cheating or fraud by any participant. All incomplete or non-conforming entries will be disqualified. All entries become Sponsor’s property and will not be returned. If for any reason the Sweepstakes cannot be executed as planned, including but not limited to any printing, administrative, or other error of any kind, transmission failure, infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of Sponsor that corrupt or affect the security, administration, fairness, integrity or proper conduct of the Sweepstakes, or if the Sweepstakes is compromised or becomes technically corrupted in any way, electronically or otherwise, Sponsor reserves the right, in its sole discretion, to cancel, modify or terminate the Sweepstakes and, if terminated before the original end date, to select the winner from among all eligible non-suspect entries received as of the date/time of termination. Sponsor reserves the right, at its sole discretion, to disqualify and prosecute any individual who tampers with or attempts to tamper with the entry process or who enters using any automatic or programmed entry duplication method. CAUTION: ANY ATTEMPT BY ANY PERSON TO DELIBERATELY DAMAGE ANY WEBSITE OR OTHERWISE CORRUPT THE SWEEPSTAKES OR TO UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES MAY BE A VIOLATION OF CRIMINAL AND CIVIL LAWS. SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO DISQUALIFY, PROSECUTE AND SEEK DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW. 5. Further Entry Conditions: Proof of submission of an entry does not constitute proof of receipt of entry by Sponsor. By entering, entrants acknowledge their compliance with and agreement to be bound by these Official Rules and the Sponsor’s decisions. All entries become the property of Sponsor and will not be returned. 6. Drawing/Odds of Winning: The Winner will be determined in a random drawing from among all eligible entries received during the Sweepstakes Period. The drawing will be conducted on or about September 12, 2013 by the Sponsor or Sponsor’s agent. Odds of winning will depend on the total number of eligible entries received. To be declared the Winner of the Sweepstakes, the selected entrant must have correctly answered, without mechanical or other assistance, the mathematical skill-testing question printed on the Declaration and Release Form. Failure to correctly answer, without mechanical or other assistance, the mathematical skill testing question will result in disqualification of the entrant and forfeiture of the prize. The potential winner will be notified via being contacted on one or more of the winner’s online accounts on or around September 12, 2013. The Winner may also be posted on the Sauza Tequila Facebook page. Winning is contingent upon fulfilling all requirements of these Official Rules. 7 Prizes: One (1) Winner will be selected in accordance with these Official Rules and will be awarded: a) Round trip economy class air transportation for the Winner and up to three (3) guests (“Guests”) from the major airport closest to the Winner’s home to Cancun, Mexico (Approximate Retail Value (“ARV”) based on departure from Toronto, Ontario: $4,000 CAD); b) Four (4) nights’ hotel accommodations for the Winner and guests (ARV: $4,000 CAD); c) $2,000 CAD awarded in the form of a Visa gift card(s) (ARV: $2,000 CAD). Meals, transportation, gratuities and all other expenses not specified herein, including without limitation all applicable international security fees, passenger facility charges and passport costs, are the Winner’s responsibility. Winner and Guests must travel together and must depart and return to the same airport. The trip must be completed by March 30, 2014, and specific travel dates and arrangements are subject to availability and some restrictions. If Winner is unable to complete trip by the date specified by Sponsor, and/or is unable to attend all promotional events scheduled to take place during the trip, the Winner shall forfeit the prize in its entirety and an alternate winner will be selected, time permitting. Guests designated by selected winner must be 19 years of age or older at the time of the Prize fulfillment. Actual value may vary based on point of origination and airfare fluctuations. The approximate retail value of all available prizes is $10,000. Any difference between the stated ARV and actual value of any prize will not be awarded in cash or in any other form. Dollar amounts are expressed in Canadian currency. No transfer or substitution of prizes (or any portion thereof) or cash alternative permitted, except as provided herein. Sponsor reserves the right to substitute a prize of equal or greater value in the event the advertised prize is unavailable. The prize will be awarded provided a sufficient quantity of qualifying entries are received, and the prizes are claimed properly in accordance with these Official Rules. The prize will be awarded according to these rules and distributed no later than March 30, 2014, provided it is claimed in accordance with these Official Rules. All trademarks are the property of their respective owners, which do not sponsor, authorize or otherwise endorse Sauza Tequila or this promotion. By entering this Contest and accepting the prize, the entrant agrees to maintain his/her behavior in accordance with all applicable laws and generally accepted social practices in connection with participation in any Contest activity, including participation in or use of the prize. Entrant understands and agrees that Sponsor has the right, in its sole discretion, to disqualify and remove the entrant from any activity at any time if Sponsor determines that the entrant’s behavior at any point is disruptive or may or does cause damage to person, property or the reputation of Sponsor or otherwise violates the policies of the prize providers. 8. Verification/Prize Claim: Potential Winner must provide positive identification specified by Sponsor to claim or participate in a prize and be official Winner. Winner will be required to sign and return a Declaration and Release form, properly answer a mathematical skill-testing question and may be required to sign additional documents without additional compensation (where permitted by law), within ten (10) business days of notification or the prize will be forfeited and awarded to an alternate winner, time permitting, in a random drawing from among all remaining entries. If prize notification is returned as undeliverable, or if Sponsor, in its sole discretion, deems a potential winner ineligible to receive a prize for any reason, including but not limited to not receiving signed Declaration and Release forms, the corresponding prize will be forfeited and awarded to an alternate winner, time permitting, in a random drawing from among all remaining entries. Sponsor’s decisions will be final, binding and non-appealable in all matters relating to this Sweepstakes. 9. Rights: By entering, each entrant agrees to abide by the terms of these Official Rules and by the decisions of the Sponsor, and agrees to indemnify, release, defend and hold harmless the Sponsor, Provincial Liquor Boards/Branches, independent judges, their respective parent companies, subsidiaries, affiliates and agencies, and the officers, directors and employees of each of the foregoing (collectively, the “Released Parties”), from and against any and all liability for loss, harm, damage, injury, cost or expense whatsoever including without limitation, property damage, personal injury (including without limitation emotional distress) and/or death, publicity rights, defamation or invasion of privacy or merchandise delivery arising from or in connection with participation in the Sweepstakes or the acceptance, possession and/or use/misuse of a prize (if awarded to him/her) or his/her participation in prize-related activities (if applicable), including but not limited to travel related thereto. By accepting a prize, Winner agrees that any liability concerning or arising out of his/her prize rests solely with the manufacturer of the goods, (as applicable) and/or their respective affiliates. Furthermore, Winner, by accepting a prize, acknowledges that Sponsor is not in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, relative to such prize, including, but not limited to, its quality, mechanical condition or fitness for a particular purpose. 10. Consent to Publicity: By entering the Sweepstakes or accepting a prize, entrants consent to the collection, use, storage and distribution of their personal information, including, without limitation, their name, address, telephone number and age by Sponsor in reference to: i) all matters related to this Sweepstakes; ii) in any publicity carried out by Sponsor without additional notice compensation; and iii) future brand-related communications should entrants opt to receive such communications. Such information is stored for only so long as required to complete the purpose for which it was collected. An entrant’s personal information shall not be provided to any third party by Sponsor without the entrant’s consent, except for the purposes of executing and administering this Sweepstakes and the prizes. If an entrant would like that personal information removed from Sponsor’s database at the conclusion of the Sweepstakes, send this request in writing to Sauza Sin Smile Sweepstakes, c/o Beam Canada Inc., 67 Mowat Avenue, Suite 200, Toronto, Ontario, M6K 3E3. 11. Disputes/Venue/Governing Law: Except where prohibited, each entrant agrees that this Sweepstakes shall be governed by, and construed in accordance with the laws of each Province of Canada and the Federal laws of Canada applicable therein. Sponsor reserves the right to take such action as it deems necessary to enforce these Official Rules and ensure the fair operation of this Sweepstakes, including without limitation barring entrants who do not comply with these Official Rules. This Sweepstakes is void outside of Canada and where prohibited by law. 12. For a list of the major prize winners, send a self-addressed stamped business-size envelope after October 31, 2013 and no later than November 30, 2013 to: Sauza Sin Smile Sweepstakes, c/o Beam Canada Inc., 67 Mowat Avenue, Suite 200, Toronto, Ontario, M6K 3E3. 13. Sponsor: Beam Canada Inc., 67 Mowat Avenue, Suite 200, Toronto, Ontario, M6K 3E3 14. The Provincial Liquor Boards/Agencies/Retailers are not connected with this Sweepstakes in any manner whatsoever, and are not liable in any way whatsoever in regard to any matter that relates to this Sweepstakes. Please Drink Responsibly.

Sauza® PRIVACY POLICY Welcome to the Sauza™ Internet site (this "Site"), of BEAM GLOBAL SPIRITS & WINE, INC. ("BEAM GLOBAL"). Sauza™ and "BEAM GLOBAL" want you to know what information we learn about you when you visit this Site, what we do with that information and any other information you voluntarily provide us through this Site or by other means and how you can view or change the information we have. This privacy policy describes our information collection and use practices on this Site. It does not apply to information you might provide on another site operated by us, or one of our partners or affiliates, nor does it apply to information you may provide to us through other forums, including offline or through electronic mail. Sauza™ Information Collected At This Site There are 2 types of information that we can learn about you as you browse and use this site. Each type of information can be used in a different way. Internet-related Information - generic statistical and demographic information that we gather passively from visitors to the Site. Personal Information that you provide when registering, ordering online, entering a promotion or making contact with us. Internet-Related Information Gathered Passively We collect Internet-related Information from visitors to our Site, including the referring URL, your IP address, which browser you used to come to the Site, the country, state or province, the pages of our Site that you viewed during your visit, for the purposes of system administration, to gather broad demographic information, and to monitor the level of activity on our Site. We track customers' traffic patterns throughout their online sessions, including which pages or specific URLs a customer views while using the Site. We use your Internet-related Information to diagnose problems with our servers and software and to administer our Site. We may share aggregated statistics about pages viewed on our Site, demographic information and sales and other shopping information with third parties to enrich your visitor experience. Actively Collected Personal Information You Provide If you provide information about yourself by registering on a page, ordering product, filling out a survey, entering a promotion (including contests, sweepstakes, offers and rebates) or otherwise voluntarily telling us about yourself or your activities, we will collect and use that Personal Information to respond to your request, and for other business purposes, including identifying consumer preferences and improving our products and services and the content of this Site. We may also contact you by email, regular mail, fax, text message, or telephone from time to time with information about our new products and services, special offers, upcoming events and changes to this Site. If you do not wish to be contacted by all or any of these methods, you may let us know by sending an email message to us at sauza.info@beamglobal.com. Please be sure to give us your exact name and address, and your detailed request so we can respond appropriately. How To Access Or Modify Your Personal Information You have the right to access and modify your Personal Information. You can access and change your Personal Information by contacting us at sauza.info@beamglobal.com. Your Profile will be updated. Sharing Information If you provide us with your consent, we may share your Personal Information with our affiliates and business partners with whom we have joint marketing arrangements. We may also give you the opportunity, at the time that you provide us with your contact information, to have your information shared with other third parties or posted on this site for reasons we will describe at the time we make the request. If you do not want us to share your Personal Information with our marketing affiliates and business partners, then please let us know by contacting us at sauza.info@beamglobal.com We employ other companies to perform certain functions on our behalf, such as fulfilling orders, delivering packages, and services related to the design, maintenance and improvement of this Site and our database and related systems. These companies have access to your information. Regardless of whether you have provided us with consent, we will share your information with those companies that perform certain functions on our behalf under contract to us, and as may be necessary to comply with applicable laws, police investigations, or in legal proceedings where disclosure of such information is relevant and permitted by law. Sauza™ and "BEAM GLOBAL" will also assign, sell, license, or otherwise transfer to a third party your name, address, e-mail address, member name and any other Personal Information in connection with an assignment, sale, joint venture, or other transfer or disposition of a portion or all of the Sauza™ service, or the assets, business or stock of BEAM GLOBAL SPIRITS & WINE, INC.. Links To Other Websites On this Site, we may provide as a convenience to you links to other websites, including sites operated by us, our partners, associates, or independent third parties. These links are provided as a convenience to you. Each website has its own privacy practices, as described in that site's privacy policy. Those practices may be different than the practices described herein, and we urge you to read each website's privacy policy carefully before you use or submit information to that site. Additionally, to the extent that you follow a link to a website operated by an independent third party, please be aware that we exercise no authority or control over that third party, and cannot and are not responsible for any information that you may submit at that site. Where Do We Store And How Do We Secure Your Personal Information Your Personal Information will be kept in a database held on servers kept in a physically and technologically secure environment located in the United Kingdom, accessed only by authorized personnel or contractors who are bound to keep your information confidential. We have in place procedures for training our employees about their obligations under this Privacy Policy, disciplining them for failure to follow this Policy. We also have in place internal procedures to confirm general company compliance with this Policy. Your information will be transferred to "BEAM GLOBAL", located in Deerfield, Illinois, United States of America, which location may be outside of your own country, and by providing us with your information, you are consenting to such transfer. Although we will use all reasonable efforts to safeguard the confidentiality of any Personal Information collected, we will not be liable for disclosure of Personal Information obtained due to errors in transmission or the unauthorized acts of third parties. Cookies When you visit this Site, we leave a "Cookie" in the memory of your Web browser. The site will only function properly if Cookies are enabled. www.sauzatequila.com uses persistent Cookies to authenticate you as a user and display content that is relevant and specific to you. Cookies are very small files that store information about your visit to and use of this Site. Most major commercial Internet sites use them and they make your Internet-surfing more useful and less time-consuming for you because they store information that is reusable each time you visit this Site, such as birthday and other preferences you have chosen to share with us. Cookies cannot access and read the files on your hard drive and cannot be used as a virus. They do allow us to provide information and products that are more meaningful to you without asking you the same questions every time you visit us. You may get Cookies from our advertisers. We cannot pre-screen these Cookies since they come directly to you from other sites. We hope you will want the better service that Cookies allow, but if you prefer, you can set your browser to refuse Cookies. However by doing that, you will not be able to access www.sauzatequila.com. Please click here to learn more about how to enable and disable Cookies. We reserve the right to change or update this policy at any time by posting a notice that we are changing our privacy policy or by sending an e-mail message to previously registered visitors. What To Do If You Have Questions Or Concerns About Your Information, Or If You Need To Contact Us If you need information or have any questions or concerns about this Privacy Policy or our use of your Personal Information, or wish to review all of your Personal Information, you may contact our Sauza™ Brand Manager via e-mail at sauza.info@beamglobal.com, via mail at Beam Global Spirits and Wine, 510 Lake Cook Road, Deerfield Illinois, USA, IL 60015-4964 or via phone at 001 847 948 8888. In order to facilitate the transfer of data between the US and EU countries, the US and the EU have entered into a "safe harbor program," under which data can be transferred from the EU to participating non-EU companies. The program has a set of seven principles, to which "BEAM GLOBAL" complies with respect to the data collected and used as described in this Privacy Policy. As part of that program, while we strive to respond to your concerns, we recognize that we may not always answer all of your questions, and as such if you are an EU resident, we will participate with the Data Protection Authority in the country in which you reside. Thus to the extent that you feel that your questions have not been answered, and you are a resident of an EU Member country, you should feel free to contact the Data Protection Authority of the country in which you reside. This policy is effective as of August 01, 2007 Terms of Use Sauza® Tequila, 40% alc./vol. Read the Sauza™ Responsibility Statement here. BEAM GLOBAL SPIRITS AND WINE, INC. 510 Lake Cook Road Deerfiled Illinois IL 60015-4964 U.S.A. © 2007 BEAM GLOBAL SPIRITS AND WINE, INC. All rights reserved. Internet Explorer 6 and 7 Click "OK" Select "Internet Options" from the Tools menu. On the 'Privacy" tab click the "Sites" button Type in the "Address of Web Site" box: 'www.sauzatequila.com' to regulate pop-ups Press ALLOW or BLOCK as preferred. Apply the settings and close all Internet Explorer windows. To enable cookies in Safari, perform the following steps: Safari Mac From the Safari menu, click Preferences. From the Security dialog box, from Accept Cookies, click to select Always. Click Close Firefox 2.0 Click Tools then Options Go to Security tab. To display the stored cookies, click Show Cookies. Click the Exceptions button to allow or deny specific sites to store cookies on your computer, regardless of the global settings. You have three options of for how long Firefox should store cookies, as explained below: until they expire. This is the default option. Cookies will be stored for as long as the site specifies. until I close Firefox This will remove cookies when you close the browser. ask me every time Select this option to gain maximum control of which cookies are allowed to be stored on your computer. A confirmation dialog will be displayed each time a site tries to save a cookie.